Tesco, Supervalu, Centra and Aldi have followed Lidl's lead in cutting the cost of their own-brand butter and milk.

Lidl said that it is "once again setting the pace for value in Ireland".

It follows the retailer’s price cuts in recent months for key household staples right across its range, including milk, bread, fresh fruit and vegetables, lunchbox essentials, and meat.

Two litres of full-fat milk is 3c more expensive in shops, while Irish cheddar cheese is up 9c per kilo.